Tag: Targeted Advertising
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There is a clear strategic shift happening in the dynamic world of digital marketing. Brands are increasing favouring micro influencers over major celebrities, mainly due to their authenticity, cost effectiveness and higher engagement. This blog delves into why micro-influencers are becoming essential for creating genuine connections and driving engagement in today’s digital ecosystem.
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The music industry is constantly changing, whether it’s what we listen to, or how we listen to it. Years of technological advancements have completely transformed how we consume music, with a huge range of global music now more accessible than ever, but are all these developments positive? Here are 7 ways that digital marketing has…