Tag: SPORTBUSINESS
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Through the last few years, Formula 1 became The sport to follow, let’s see how this happened? How Netflix and social medias took a reel part in this success?
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With a history rooted in understanding and serving the needs of athletes, Nike has evolved into a global powerhouse, continually pushing boundaries and inspiring athletes of all levels. But what exactly fuels Nike’s unparalleled connection with its customers, propelling it forward as a leader in the digital age? Let’s delve deeper into Nike’s digital strategy…
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Why gamification in sports? Did you know that according to New York Times, only 23% of Generation Z (people born after 1995) are fan of sport, in comparison 42% of millennials (people born between 1981 and 1996) declared to be sports fan. Even 27% of gen Z declared that they were not in love with…
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Taylor Swift’s presence at Super Bowl LVIII alongside #58 tight-end Travis Kelce, amplified and exceeded predicted impressions during the big game. Discover the top 10 companies that also scored touchdowns by brilliantly leveraging Taylor Swift in their digital marketing strategies in advance of the Super Bowl LVIII. Are you ready for it?
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The Ferrari Phenomenon: A Case Study in Digital Marketing Excellence
AR (augmented reality), Blogging, Branding in Digital Marketing, Connected Consumer, Content Creativity, Content Marketing, Content Strategy, Copywriting and content optimisation, Digital Advertising, Digital Marketing Research, Digital Marketing Strategy, Digital Marketing Trends and News, SEO, Social Media, Uncategorized, Video Marketing, VR (virtual reality), Website optimisationGet ready for an electrifying dive into Ferrari’s digital strategy in our next blog, “The Ferrari Phenomenon.” Discover how the iconic brand combines social media genius, virtual showcases, and AI innovation to captivate a global audience. From the racetrack to the digital realm, Ferrari’s blend of tradition and technology redefines luxury marketing. Stay tuned for…
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The atmosphere is electric and expectations sky-high, ladies and gentlemen, buckle up for the all-star game weekend. The game we’ve all been waiting for is set to tip off on February 18th 2024 in Salt Lake City and promises to be not only an epic clash of basketball titans, but also to be a digital…