Through this article, I aim to educate you all on embracing who you are, so, grab your virtual magnifying glasses, get into comfortable pyjamas, and take a deep breath as we get ready to embark on a beauty adventure where social media is not just a platform but a colourful world representing you all. Discover…
In this blog, I look into and report on the current conundrum consumers face in today’s modern world when it comes to their shopping habits and behaviours.
Embark on a rhythmic journey delving into the evolution of Spotify Wrapped, transforming from a personal playlist to a cultural and digital marketing sensation. This blog post explores the #SpotifyWrapped phenomenon on social media, investigating its profound impact on digital marketing within the music industry.
How algorithms have the potential to be creative, enjoyable and beneficial to digital marketing while engaging and creating loyal active users