Tag: FYRE FESTIVAL

Revolve Festival – marketing genius or marketing failure?

February 27, 2024

Uncategorized

A Quick Overview… What Is Revolve Festival? Revolve Festival is an annual party hosted by fashion e-tailer Revolve. The festival is a two-day event held the first weekend of the Coachella Valley Music and Arts Festival. The festival has become known as an “Influencer Playground“, of which all the major stars attend before heading to…
Fyre Festival: A Fantasy that Ended Up in Flames

February 27, 2024

Branding in Digital Marketing, Collaborations and partnerships, Creative advertising, Digital Advertising, Influencer Marketing, Social Media

Fyre Festival was supposed to be the next best thing, challenging Coachella, Burning Man and Glastonbury. How did it all go wrong?