Tag: AR user engagement

Beyond Digital Marketing Screens

February 24, 2024

AR (augmented reality), Content Marketing, Creative advertising, Digital Display, Digital Marketing Trends and News, Emerging technology, Mobile Marketing, VR (virtual reality)

The blog explores the transformative influence of Augmented Reality (AR) on digital marketing, going beyond traditional screens to provide tangible and immersive encounters. Supported by concrete statistics, the expanding AR market, currently valued at $32 billion and expected to reach $50 billion by 2027, signifies a significant shift in how businesses interact with their audience.…